Digital Marketing Manager
This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Facebook, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
Digital Marketing Manager
You are our ideal candidate if you are passionate about digital marketing and data, and a strong communicator with a wide range of digital marketing skills. You have a hands-on mentality, with an ability to develop, implement, track and optimize new marketing initiatives across all digital channels. Working closely with the global marketing teams, you will be delivering creative account based marketing initiatives and brand positioning marketing campaigns.
What you’ll do:
- Drive digital campaigns in the DACH market to identify new opportunities and deliver leads to support sales efforts.
- Execute and improve digital tactics through hands-on, daily optimizations across paid channels.
- Be involved in the strategic creation, implementation, and management of paid marketing campaigns.
- Leverage analytic tools to determine effectiveness of campaigns and promotions across all channels.
- Find new, innovative ways to increase brand positioning.
- Help advance our ABM efforts (account based marketing) to target high value accounts.
- Support and improve current German SEO tactics, including keyword research, on-page optimization, link building and more.
- Support and manage digital agency relationships.
Who you are:
- Minimum of 2 years of experience in digital marketing and customer acquisition.
- Hands on experience with paid social channels (eg. LinkedIn), SEA and other B2B acquisition channels. Knowledge in SEO and programmatic advertising (eg. DV360) is a plus.
- Proven experience delivering creative and successful marketing campaigns to targeted audiences.
- Demonstrated experience in measuring and improving the ROI of marketing investments and campaign effectiveness
- High language proficiency in both German and English.
- You are a self-starting and self-motivated contributor with the ability to multitask and prioritize responsibilities.
- You love to work in a global environment.
- Tool knowledge (eg. Google Analytics, Salesforce, Marketo) is a plus.
- Experience in Account Based Marketing and in a B2B environment is a plus.
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application.
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
Please note that this role is a full-time position in . It will require a relocation in case you live outside of Germany.
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
The Adyen Formula
The way we work is guided by the eight principles of the Adyen Formula. Learn more here.
Commercial careers
To our customers we’re not just another technology provider. We’re partners in their growth. If you’re not just another sales leader, marketing professional, or support specialist then a career at Adyen is the right career for you.