Customer Marketing Manager

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. 

For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Customer Marketing Manager - Global Product Marketing

Adyen is looking for a market-oriented, proactive, and commercially minded Customer Marketing Manager to join our dynamic Product Marketing team. Our team goes beyond traditional Product Marketing to enable revenue growth. We do this by empowering regional Commercial and Marketing teams to bring in new prospects, enabling new customers to ramp up quickly, and proactively supporting the growth of our existing customers and partners.

As a member of the Product Marketing Team, based in Amsterdam, you will work alongside 15 team members supporting 20+ local markets worldwide. Our team operates within four sub-teams aligned with Adyen's business goals, supporting 150+ Product Managers and over 1200 people in our commercial organization. We focus on investing in initiatives that bring simplicity, scalability, and self-service to our projects and programs.

The mission is simple: to empower and engage our customer base throughout their journey with Adyen, driving growth and success through innovative and scalable training programs.

A wide degree of creativity and self-motivation is expected. The ideal candidate knows how to translate our products into clear, engaging and actionable learning experiences for diverse audiences, has strong project management and presentation skills, and a “can do” attitude. Great communication skills are a must, as you will work closely with internal stakeholders across Sales, Account Management, Product, global Adyen teams and our customer ecosystem.

What you’ll do

Develop and integrate growth and learning programs to successfully onboard, train, and grow Adyen customers and partners. Key responsibilities include:

• Onboard: Host and facilitate training sessions as part of our current onboarding and go-live program to ramp up new customers, both in person and online
• Train: Build key assets for training programs, including webinars, videos, courses, and certification programs. Continuously innovate and improve our blended learning offerings to meet evolving business needs
• Grow: Collaborate with Commercial and Product teams to design and execute growth campaigns that drive product adoption and revenue growth for existing customers
• Work closely with local Commercial teams to launch and localize growth and learning experiences in regional markets
• Implement data metrics to track the effectiveness of growth and learning strategies. Use these metrics and feedback to continually refine and improve training efforts

Who you are

• Bachelor’s or Master’s degree in Marketing, Business, or a related field
• Proven experience (3-5+ years) in Marketing, Commercial, or Enablement roles within the B2B enterprise technology industry
• Strong presenter with the ability to engage diverse audiences, bringing energy and enthusiasm to make complex topics accessible in both virtual and in-person settings
• Excellent project management skills with the ability to make decisions and drive multiple projects to successful completion
• Passionate about ongoing learning, with hands-on experience designing onboarding and learning journeys using Learning Management Systems such as Docebo

Our Diversity, Equity and Inclusion commitments 

Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen. 

Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!

What’s next?

Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.

This role is based out of our Amsterdam office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.